Wendy Iles is the internationally acclaimed celebrity hairstylist responsible for creating iconic looks as seen on the world’s most prestigious magazine covers, A-list celebrities and global campaigns for luxury fashion and beauty houses such as Dior, Chanel, Louis Vuitton, Hermès.

Over the course of her 4 decades in the industry, Wendy’s philosophy has always been firmly rooted in hair health. This passion for healthy hair, combined with her tireless quest to find formulas to boost hair recovery, led her to create Iles Formula.

Wendy spent a decade scouring the globe to find powerful ingredient blends and complexes that would provide instant results for her high-profile clientele. What began as an onset hair secret is now available to you all thanks to the insistence of her celebrity clients.

Wendy continues to juggle an A-list celebrity clientele together with the demands of being the visionary and driving force behind Iles Formula.


“I have always been passionate for lustrous, healthy hair. It's just part of the DNA of my approach to hairdressing. Iles Formula is a natural extension of this approach that I’ve bottled and share with you all.”